Special issue on "Mainland China's Outbound Tourism" in the JCTR

December 12th, 2011: COTRI is glad to announce the recently published special issue on “Mainland China’s Outbound Tourism” in the Journal of China Tourism Research (JCTR). In this edition, Prof. Dr. Wolfgang Georg Arlt, COTRI’s Director, is a guest editor, along with Tony S. M. Tse of Hong Kong Polytechnic University.

The volume includes:

Volume 7, Issue 4

Guest Editors: Tony S. M. Tse and Wolfgang Georg Arlt

• The Study of Chinese Tourists’ Motivations to Canada

Zhen Lu
• Travel Motivations of Mainland Chinese Travelers to the United States

Yun Hua and Joanne Jung-Eun Yoo

• Cross-Cultural Perspectives on Promoting Festival Tourism – An Examination of Motives and Perceptions of Chinese Visitors Attending the Oktoberfest in Munich (Germany)

Xiaoyang Yang, Tobias Reeh, and Werner Kreisel
• The Outbound Chinese Tourism to Italy: The New Graduates’ Generation

Magda Antonioli Corigliano
• An Exploratory Study of the Travel Motivation of Chinese Female Outbound Tourists

Mimi Li, Tong Wen, and Ariel Leung
• “Zero-Fare” Group Tours in China: An Analytic Framework

Yong Chen, Barry Mak, and Yingzhi Guo


• A Framework for Studying the Learning Outcomes of Chinese Outbound Group Tourists

Philip L. Pearce and Huan (Ella) Lu
Chinese Perceptions of Seven Long-Haul Holiday Destinations: Focusing on Activities, Knowledge, and Interest

Dongkoo Yun and Marion Joppe
China’s Outbound Tourism as a Way of Ordering

Tony S. M. Tse

All articles are available for download before December 23, 2011 on http://www.tandfonline.com/toc/wctr20/current

Thank you for your attention and enjoy this special issue.

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posted on December 12, 2011
in China-Outbound (COTRI), Highlight, Research
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